Our Story
We're just getting started.
From our co-founder's living room in 2013, to a decade of global growth, we've learned a thing or two on our journey to building the world's largest ecommerce accelerator.
Why Pattern?
What sets us apart
With Pattern at your side, the growth you crave for your brand is just around the corner.
Our global footprint
#1
Amazon seller globally
1,700
Employees
22
Locations
14
Distribution centers
60+
Countries we sell in
2013 - now
Our history
We've learned a thing or two building a globe-spanning, category-leading ecommerce accelerator.
2013
Company launches as iServe
David Wright and Melanie Alder launch Pattern as iServe by selling small products on Amazon from Mel’s living room.
2014
TriGuardian software launched
iServe launches TriGuardian, an ecommerce software for pricing protection and control, and moves headquarters into a small Lehi, Utah, office.
2015
Founders take first paycheck
Three years after starting iServe, Dave and Mel take their first paycheck.
2018
iServe rebrands as Pattern
iServe rebrands to Pattern, acquires international ecommerce consultancy Practicology, and opens new corporate headquarters on Utah’s Silicon Slopes.
2019
TriGuardian software rebranded as Predict
Pattern’s TriGuardian software gets a facelift and rebrands to Predict as an all-in-one ecommerce acceleration platform.
2020
Pattern raises $52M Series A funding, acquires top design firm
Pattern raises $52M in Series A funding co-led by Ainge Advisory and KSV Global, and acquires award-winning design firm Enlisted Design.
2021
Pattern raises $225M in Series B funding, valued at $2B
Pattern raises $225M in Series B funding led by Knox Lane Investments, and hits double unicorn status with a $2B valuation.
2022
Pattern surpasses $1 billion in sales
The milestone caps off a banner year, reaching 1,400 employees, acquiring two SaaS companies, opening offices in Singapore and India, and launching Accelerate—the world’s leading ecommerce acceleration summit.
2023
Global team expands to 1,700 members
Now operating from 22 global locations and 14 distribution centers, Pattern exceeds $1.4 billion in annual sales, launches the first full-service partner solution for TikTok Shop, and is named an Inc. Global Power Partner.
ACCELERATE YOUR CAREER
Join the team
Want to join our growing, global team? We’re actively recruiting top talent to help us on our mission to accelerate global ecommerce for brands.
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